Designed 86 years ago, Monopoly is one of the most famous board games in the world. With over a billion players worldwide and editions in 114 countries, it needs no introduction. We all know the rules, the tricks, the strategies. Now in 2021, Phuket is about to get its own edition of the world-famous board game as announced by Winning Moves, who will be producing Phuket Monopoly under official license from Hasbro.
Each of the Monopoly spaces will be replaced with familiar locations around Phuket. Many of the Chance and Community Chest cards will also be getting a Phuket-themed makeover.
“There are so many beautiful locations around Phuket that we want to fit on the board. We want this to be an accurate representation of Phuket, so we would love everyone to send their recommendations for what they would like to see included,” says Jennifer Lau from Winning Moves UK.
The initiative is supported by the Tourism Authority of Thailand (TAT) as a way to promote Phuket tourism which has been badly hit by the COVID-19 pandemic.
“Phuket Monopoly is a fun way to showcase the variety the island has to offer from its beautiful beaches, historic old town, temples, night markets, and restaurants to national parks, spas, golf courses, and luxury hotels. It’s not just a great keepsake to remind travellers of their amazing holiday but an entertaining way to plan a trip to Thailand too,” says Siripakorn Cheawsamoot, the TAT's Deputy Governor for International Marketing (Europe, Africa, Middle East & Americas).
Right now the makers of the game are asking people to vote for what they think should replace Old Kent Road, one of the most popular streets as it's the easiest properties to buy, and start building a Monopoly empire.
“We want to replace this in the Phuket edition with something that is equally as famous in the area – whether it holds historical value or is significant to Phuket, we want to hear from everyone!” says Jennifer Lau.
“Anything and everything will be considered, from the National Park to Patong Beach, Island boat tours through to the fantastic restaurants in the area,” the makers say in their release.