Primed for Phuket’s Peak Season: Phuket International Boat Show 2016

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Asia Roars

Wealth in the region continues to grow and doesn’t appear to be slowing down. According to the latest Asia-Pacific Wealth Report from Capgemini and RBC Wealth Management, HNWIs in APAC grew 8.5% year-on-year and now outnumber North America.

Phuket remains both the playground and destination of choice for holidays and second homes in the region, and the Island's popularity continues to grow. On the back of this growth, Emirates recently announced an increase in the frequency of their Phuket-Dubai flights. Starting in time for the peak December-January season, Emirates will be flying twice daily between the resort island and Dubai.

The increased frequency means more visitor access to the Island and also increased availability of First and Business Class seats – a boon for PIMEX's target visitor demographic.

Emirates A380

Emirates' expansion is hot on the heels of recent news that a dedicated private jet terminal is to be built at Phuket International Airport by Siam Land Flying Co (a subsidiary of Charoen Pokphand (CP) Group).

Phuket's appeal to HNWIs and UHNWIs keeps getting stronger.

Boats, Boats and More Boats

The 13th Phuket International Boat Show presented by Thailand Elite is already set to deliver an expanded mix of boats and lifestyle products and services this year and with more than three months until the opening day, the offerings are predicted to grow even more.

Joining the line-up of international top yacht brands at PIMEX is X Yachts. Debuting at the Show, X Yachts are launching the award-winning Xp 44 in Thailand and will be available in-the-water for viewing.


Xp 44: Set To Debut At PIMEX

A large display from Gulf Craft will see two of their popular Silvercraft range on display together with the entry-level Majesty 48. A first for Thailand, the Dubai-based group will be showcasing the Majesty 105 from their superyacht range.

Majesty Superyacht Coming To  Phuket International Boat Show

Superyachts coming to The Phuket International Boat Show

Further along the dock Northrop & Johnson will have three boats in-the-water and Wild Wake, new to Thailand, will be showcasing their wake-boarding activity powered by a Moomba Mojo 25".

Wakeboarding off a Mojo

Wake Me Up Before You Go Go!

Luxury Onshore

An impressive list of cars, marine equipment and lifestyle offerings will be exhibiting in the air-conditioned marina-front Exhibition Hall, including a growing number of luxury property developers, the latest being Anchan Villas developer Pearl Island Assets. They will be joining La Reserve, The Royal Villas, The Grand Villa, Krabi Boat Lagoon and Ocean Property in their marketing to domestic and international buyers through the Show.

La Reserrve Condominiums at The Royal Phuket Marina

La Reserve Condominiums from Royal Phuket Marina

Spreading the Word

Working hard to promote Phuket and it's marine credentials, and open up new markets, PIMEX will be attending a number of boating and lifestyle shows in the coming months, exhibiting PIMEX and its offerings.

In October, PIMEX will be present at the Asia Pacific Cigar, Whisky & Lifestyle Expo held 23rd to 25th October. Targeting an international demographic of lifestyle aficionados, brokers already confirmed to show at PIMEX are invited to showcase their brands through PIMEX's presence at the Expo. Contact for more details.

Across the water in the Gulf of Thailand, PIMEX will have a presence at the Ocean Marina Pattaya Boat Show held 26th to 29th November. Now in it's fourth year, the Show has a strong Thai demographic and PIMEX are marketing heavily to introduce boating to Thai nationals. If you're in Pattaya during those dates, pop by our stand at the Show.

Contact Us

The 13th Phuket International Boat Show will take place 7th to 10th January 2016 at Royal Phuket Marina. The peak of the high season in Phuket. Floor plans can be viewed here. Opportunities to exhibit at Asia's favourite boat show are still available.

Andy Dowden

Piyawan Songsawas

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